Project Manager for Site Redesign & Platform/Data Migration
Description
Los Angeles LGBT Center
Development and execution of digital marketing campaigns supporting the Trans Wellness Center, health and mental health clinics, policy and advocacy, anti- violence programs, legal department, and fundraising. Managed redesign and platform migration of the organization website, optimizing for SEO resulting in a 30% increase in website traffic. Managed all website and email marketing campaigns as well as vendor relationships. Managed social media content and optimized donation campaigns, reporting on analytics to improve ROI.